37    37
The Newsletter That Helps You Be Successful
(& Have Fun With The Process)

Dateline:  3/24/2011

Contents:

3.  Special offer  

 4.  Archives
5.  About the Editor 6.  Member's Area (subscribers only)

If you are not a subscriber click here!

Please note:  Some of the articles in this newsletter are reprinted from free article sites.  If you wish to have an article published in Step by Step, join my TE Rocket Hits and put in a support ticket, or leave a comment on my blog on the most recent post.  

Previous Issues: 

10 ESSENTIAL RULES OF LIFE

by Dave Cleinman  

I reprint these here from the Life Designer's Tribe, of which I am a happy member.  I suggest you print these out and put them where you can read them every day.  They will empower you and make you feel like the world is yours to build.  Because it is!  This Ezine follows them always!

10 ESSENTIAL RULES OF LIFE

1. Your time is irreplaceable. Time is the one currency above all that you cannot replace, buy, or cheat.

2. Your life is your fault.  So take ownership, examine and change it.

3. You never fail.  You’ve never ever failed to do anything in your life – you just got an outcome relative to what you put in.  Do things again differently and you may get a better result.

4. You’ve never made a mistake.  In your life.  At the time it was the right thing to do, so stop bringing up past regrets.

5. Your experiences are unique.  Your map of reality is not the actual territory – neither is anybody else’s. Once upon a time the earth was flat, electricity didn’t exist and the four minute mile was impossible.

6. Your worst things are the best.  The worst things that happen in life are actually the best.  They made you who you are. What can you learn from those lessons?

7. You are what you think.  What you think is what you are. Think better of yourself and notice the immediate improvements.

8. You are a miracle.  Life is precious. You are worth a fortune (over 87 billion USD) – a self controlling, learning machine with unlimited capacities for self-improvement that runs on food, emotional energy, and experience.  Try buying one of those on Ebay.

9. You cannot change anybody else.  Like you, they can only change themselves. Have you ever tried clapping with one hand?  

10. You get out what you put in.  The laws of cause and effect state that whatever you put into life is what you get back. So choose to put more in and enjoy the results.  ◄

For The Best Financial Education On Planet Earth Taught By Experts, 
I Urge You to Join The Elevation Group!

 

 Visit Dave's blog:  Steps to Success

 

How To Increase Demand For Your Graphic Design Services

By : Jerry Crockford   

Presenting information in the brochures you design, so it is interesting and attractive - while being consistent with your client's visual identity and logo isn't an easy path. It certainly keeps your work challenging, and as a graphic designer who wants to build a loyal client base, it is something you must achieve with each and every brochure design you create.

To get it right, you must put on your 'commercial artist' hat when working on your layout, to make sure you keep the big picture in mind. As a designer who has to make a living, the big picture means remembering your client's viewpoint. They don't want art. They want a brochure that will assist them to sell more of their products and services. Otherwise, their fee for your expertise is wasted, and they are unlikely to come back a second time.

One of the common complaints I heard from writers is when an inexperienced designer doesn't take the step of reading and understanding the raw copy when they get started on a brochure. Over my many years working with both copywriters and graphic designers, I have seen this a lot. The designer starts on the layout without knowing anything about the product they are supposed to be selling, and the copywriter is driven nuts having to make corrections and offer basic guidance.

It is quite understandable that this would happen. Your great strength as a graphic designer is your ability to communicate visually. You are pretty much hard wired that way. So, once you get the ' basics' about the project it is to be expected that you would get cracking, swing into designer mode and start laying out concepts and ideas.

But right now, you must stop, grab a cup of tea, and take a deep breath. It is time to put the pencil and mouse aside and READ the copywriter's material about the product or service to make sure you understand it fully. If you can, meet with the copywriter and discuss it, so you have a deep understanding of how this service or product is better than competitors, what the benefits are, the persona of the target audience, and other aspects that will influence the design.

The time you invest in this research means you will be fully equipped to design a powerful and effective brochure, with a strong message that will increase the perceived value of the product, and give people more reasons to act and make a purchase. Your client will appreciate and value your service, and it will help cement a great relationship for future projects.

By taking this approach to your work, you'll become the designer of choice for your agency or client. I have seen this happen many times, where an agency has two or three freelance designers on their books, and over time, more and more work goes to the one who thinks commercially. Often, if the copywriter is the one who has taken the brief from the client, they tend to guide the project, and so the fact that you are serious about making their copy work really well is another reason for them to suggest that you handle the design work for more projects.

In a way, the key is to approach your role as a designer as they used to many years ago, when a graphic designer was a commercial artist. It is about thinking commercially, and making sure your role in the marketing process isn't just about creating artwork. If you use your graphic design skills to showcase the product or service so that it is appealing and desirable, you will in turn increase the demand for your own services.

Author Resource:- There is more to learn from Jerry Crockford at Brisbane Graphic Designers. For inspiration to make your marketing more effective, visit Graphic design and copywriting Brisbane. Unique version for reprint here: How To Increase Demand For Your Graphic Design Services. ◄ 

Article From Articles and Success

 

 

My Special Offer, no expiration!

I'm willing and happy to work with you one on one to help you get started and have success in network marketing, provided that you can:

  • Tell a scam from a real business & avoid get rich quick garbage

  • Help yourself by helping others be successful

  • Follow a simple and Proven system and share it with others

  • Be part of a team & interact freely, honestly, and professionally

Once you are established and having success, I will only ask that you teach others the same thing so they can enjoy the same level of success that you have achieved.

If you wish to take me up on this offer, please feel free to contact me on Yahoo instant messenger.  My Yahoo id is dcleinman.  Or on Skype at name dave.cleinman

Download messenger here: 

 Download Skype here:

About the Editor:

Dave Cleinman is an internet marketer and free-lance writer who specializes in helping network marketers have success in business.  A successful owner of two businesses, and manager of three others during a lifetime of service, he believes anyone can be successful if they have the desire, patience, and willingness to follow the lead of those who have done it.

Visit my blog:  Steps to Success

Join my two growing Traffic Exchanges:

Rocket Hits

Horsepower hits

 

Fill in the form to subscribe to  Step by Step.  You will receive hints, free bonuses, and access to the highly useful exclusive members area reserved for my subscribers only.  Get three free e-books that are in high demand just for subscribing!  Your information will never be shared and you can opt-out at any time!

First Name:
Email:

--end current issue--
Thanks for reading!